This August 2023, Sterne Kessler’s MarkIt to Market® has published its newsletter that wraps up their series regarding the potential ways a firm can lose its trademark rights. This edition, the highlight of the discourse centers around an investigation into ‘naked licensing’.
Naked licensing happens when a trademark owner grants permission to another party to use their trademark without enough quality control and supervision. The lack of guidelines and controls can severely dilute the value of the trademark and might potentially lead to the loss of trademark rights. This careful overview provides readers with insights into the precautions required while licensing their trademark.
Apart from this, the newsletter mentions an improved change in Chinese Trademark Law deemed favorable. While the specific details of the rule change were not elaborated, it’s worth noting that Chinese trademark laws have been evolving steadily in recent years, reflecting the country’s growing emphasis on intellectual property rights.
The MarkIt to Market® newsletter also provides readers with two updates from the USPTO that are directly applicable to trademark applicants and owners. The nature of these updates hasn’t been disclosed in the given abstract.
Lastly, the newsletter also discusses the new rules allowing for the suspension of Trademark Review. This appears to be a new development in the area of trademark law that the newsletter covers in depth.
In conclusion, relevant sectors are advised to take note of these updates as provided by Sterne Kessler Goldstein & Fox P.L.L.C, an intellectual property law firm based in Washington D.C. Providing such knowledge-backed insight helps corporations and law firms, especially those attempting to protect their trademarks, Los navigate the legal playground with ease.