While humility is incredibly important in business and law, it is equally important to identify and articulate what you do well—really well—in your practice. Why should a client hire and trust you? Why should an awards committee name you a “best of,” “leading,” or “top” practitioner? According to the American Bar Association’s National Lawyer Population Survey, there were precisely 1,331,290 active lawyers as of Jan. 1, 2023, highlighting the importance of standing out in a crowded field. Those who can ascertain, embrace and communicate their differentiator(s) will be well-positioned for steady practice and client growth.
For further insights into identifying and articulating your differentiator, refer to the original article here.