In a strategic acquisition aimed at bolstering its market reach, Baretz+Brunelle has acquired LexFusion, a notable player in the go-to-market sales representation sphere for legal technology. Founded in 2016 by Spencer Baretz and Cari Brunelle, former partners at Hellerman Baretz, Baretz+Brunelle has carved a niche as a growth advisory firm engaging with elite legal businesses. This acquisition marks the first under its current CEO, Mike McNamara.
LexFusion, launched in 2020, quickly emerged as a key facilitator in legal tech adoption, thanks in part to its founders Joe Borstein, Paul Stroka, and later Casey Flaherty. Borstein and Stroka hail from high-ranking positions at Thomson Reuters Legal Managed Services, while Flaherty has a respected background in legal project management from his tenure at Baker McKenzie.
This strategic move not only incorporates LexFusion’s founders and team into Baretz+Brunelle as partners but also extends the advisory firm’s influence across diverse segments of the legal market. LexFusion is recognized for representing a portfolio of innovative companies such as e-discovery player DISCO, contract management provider Agiloft, and AI-driven platforms like LegalMation. A comprehensive list of these companies reflects the broad scope of LexFusion’s influence in the legal tech industry.
The acquisition is not just a merger of two entities; it is a blending of strategic visions aimed at driving growth and innovation across the legal industry. As Borstein expressed, the union with Baretz+Brunelle expands LexFusion’s potential and capabilities exponentially.
This deal underscores Baretz+Brunelle’s commitment to enhancing its advisory power in a competitive legal landscape, aligning itself as a robust partner alongside key innovators within legal technology. As the legal industry continues to embrace technology, the partnership signals a concerted effort to stay at the forefront of this evolving field.
For further details on this development, visit LawNext.