Trademark Clash: Judge Allows Case Over MSCHF’s ‘Wavy Baby’ Sneaker to Proceed
A New York federal magistrate judge has recommended that a trademark lawsuit involving the artist collective MSCHF move forward. The case centers around MSCHF’s use of “Wavy Baby” for a limited-edition sneaker, which allegedly conflicts with a streetwear company’s trademarked “WaveyBaby” brand. The streetwear company argues that MSCHF’s use of a strikingly similar name is…