Operation Bluebird Challenges X Corp.’s Control Over Iconic Twitter Trademarks
In July 2023, Elon Musk’s X Corp. rebranded the social media platform Twitter to “X,” replacing the iconic blue bird logo and transitioning the domain from twitter.com to x.com. This transformation included phasing out terms like “tweet” and “retweet” from the platform’s vernacular. Musk signaled this shift with a post stating, “And soon we shall…