Following the European Commission’s proposed Artificial Intelligence Act in April 2021, industry focus has significantly shifted towards the rising number of AI solutions. More specifically, those that leverage Generative AI to create content such as text, images, or videos for various purposes across different industries, from entertainment to healthcare.
Originally, these advancements were not seen as an urgent regulatory concern but the current landscape indicates a distinct change. The full details on the legislative proposal and its impact on Generative AI could be accessed
here.
As proposed, the AI Act is designed to ensure AI systems’ safety and user rights’ respect, fostering an “ecosystem of trust.” However, this raises questions about how generative AI – software that creates novel outputs like articles or art pieces – fits into this framework. As an increasingly integral part of numerous industry operations, adequate regulation of this technology is paramount.
The consequence of this proposed regulation is its potential impact on different sectors utilizing AI. For example, businesses operating in the healthcare, entertainment, or digital marketing spheres may be subject to stringent oversight, depending on exactly how generative AI gets classified under the new rules.
Hence, corporation’s counsel, regardless of their specific industry, must be aware of the implications of this act; vigilance in these legal developments cannot be overemphasized, given the rapid pace of AI innovation.