The U.K.’s trade association for recorded music has recently signalled potential legal action against a deepfake artificial intelligence (AI) platform. The group alleges that the AI platform, previously known as Voicify, has infringed on artists’ rights with its collection of AI-generated voices, created through ‘deepfake’ technology which can realistically imitate the voices of human artists.
Deepfake audio technology has been a contentious issue within the legal sphere due to the challenges it poses to intellectual property rights. This particular instance is just one example of the legal complications that can arise from developing and using such innovative technologies.
For more detailed information on the subject, refer to the original article written by Alex Baldwin and first published on March 18, 2024, on Law360 here.