NFL Icons Lamar Jackson and Troy Aikman Clash in Legal Battle Over Trademark Rights to Jersey Number 8

Baltimore Ravens quarterback Lamar Jackson is banking on his popularity to make consumers associate the number “8” with his merchandise. However, this has led to a trademark dispute with a beer company linked to Hall of Fame quarterback Troy Aikman, who famously wore the same jersey number. Aikman’s beer brand disputes Jackson’s claim, leading to a legal clash over the trademark rights to “8.” For more details on the ongoing trademark battle, click here.