Second Circuit Upholds Dismissal of Trademark Lawsuit Against PepsiCo’s Mtn Dew Rise Energy

The Second Circuit Court has affirmed a lower court’s dismissal of a trademark lawsuit against PepsiCo, asserting that the company’s “Mtn Dew Rise Energy” does not infringe on the trademark of a nitro-brewed canned coffee drink branded as “Rise”. This decision upholds a previous ruling in favor of PepsiCo, providing clarity in the ongoing legal discourse surrounding trademark claims and product marketing in the beverages sector. Legal professionals and those interested in trademark law might find deeper insights in the extended coverage from Law360.