Former NFL wide receiver Terrell Owens has initiated a trademark infringement lawsuit against media company TMZ. Filed in Illinois state court, the suit accuses TMZ of improperly utilizing Owens’ well-known catchphrase, “Getcha Popcorn Ready,” as taglines in its football-related content. The lawsuit alleges that through the use of this phrase, TMZ is attempting to generate anticipation, boost advertising revenues, and increase web traffic. For more details on the case, visit the Law360 article.
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