Toys ‘R’ Us Challenges Vape R Us in Federal Trademark Dispute Over Brand Similarity


Toys ‘R’ Us’ parent company has initiated legal action in a Connecticut federal court, as reported on
Law360. The suit has been filed against a vape enterprise operating under the name “Vape R Us”. The case revolves around allegations of trademark infringement, claiming that Vape R Us is intentionally copying and tarnishing the well-known Toys R Us brand. The complaint suggests that the vape company’s use of a similar name could mislead consumers into thinking there is a connection or endorsement by the toy retail chain.