In July 2024, John Deere announced a significant shift in its diversity, equity, and inclusion (DEI) policies, stating it would cease participation in “social or cultural awareness” events and audit training materials to remove “socially motivated messages.” ([washingtonpost.com](https://www.washingtonpost.com/business/2024/07/17/deere-dei-tractor-supply/?utm_source=openai)) This decision followed criticism from conservative activists, notably filmmaker Robby Starbuck, who accused the company of promoting “woke policies.” ([foxbusiness.com](https://www.foxbusiness.com/media/john-deere-releases-statement-rejecting-dei-policies-committed-our-customers?utm_source=openai))
In response to these changes, Bowyer Research, a shareholder advocacy group, has filed a proposal urging John Deere’s Board of Directors to evaluate the risks associated with not allowing faith-based Business Resource Groups (BRGs). The proposal requests a report assessing potential reputational, human capital, operational, and legal risks stemming from the absence of such groups. ([collaborate.unpri.org](https://collaborate.unpri.org/group/36006/home?utm_source=openai))
The proposal highlights that over 64% of major tech and finance companies, including John Deere, do not offer faith-based BRGs, despite the majority of Americans identifying as religious. It argues that establishing faith-based BRGs could attract top talent, enrich workplace culture, and fully engage employees. ([collaborate.unpri.org](https://collaborate.unpri.org/group/36006/home?utm_source=openai))
The upcoming shareholder vote on February 25, 2026, will determine whether John Deere will conduct the proposed evaluation. The outcome could influence the company’s approach to religious inclusion and its broader DEI strategies.