Legal Battle Over Energy Drink Branding Between Logan Paul and KSI Dismissed After Settlement

In a recent development, the legal dispute involving an energy drink brand co-owned by internet personalities Logan Paul and Olajide “KSI” Olatunji has been voluntarily dismissed. The case, which included allegations of trade dress copying, was filed by the team behind the well-known White Claw hard seltzer. The decision to drop the case comes after…

Read More

WHOOP vs. Polar: Legal Battle Highlights Ongoing Challenges in Wearable Technology Industry

Boston-based wearable fitness company WHOOP has initiated legal proceedings against Finnish competitor Polar Electro Oy, alleging that Polar’s fitness tracker design infringes upon WHOOP’s trade dress. The lawsuit, filed on October 14, 2025, in the U.S. District Court for the Eastern District of New York, contends that Polar’s Loop band closely mimics WHOOP’s distinctive design…

Read More

Strategies for Safeguarding Intellectual Property at Trade Shows: Expert Insights on Mitigating Risks and Resolving Conflicts

In the high-stakes world of trade shows, where the latest innovations are displayed under the bright lights of anticipation and competition, the risk of intellectual property (IP) infringement is ever-present. Finding your innovations showcased in a competitor’s booth can be a disheartening experience. Legal experts urge a nuanced approach to dealing with such situations to…

Read More

Navigating Intellectual Property Challenges in the Rising Era of Store Brands

In a rapidly evolving retail landscape, the proliferation of store brands has prompted key legal challenges, particularly in the realm of intellectual property (IP). Recent legal battles underscore the tensions between fostering competition and avoiding unlawful imitation. For instance, the legal dispute initiated by J.M. Smucker Co. against Trader Joe’s and Mondelez International Inc.’s complaint…

Read More

Campbell’s Co. Resolves Trademark Dispute with Michigan Candidate Over Soup Can Imagery

In a recent legal proceeding, Campbell’s Co. reached a settlement in its trademark dispute with a congressional candidate from Michigan who utilized the company’s iconic soup can design in campaign materials. The resolution, filed on Friday, stipulates that the politician will cease any use of Campbell’s marks and trade dress for campaign or promotional purposes….

Read More

Death Wish Coffee Sues Liquid Death in Trademark Dispute Over Coffee Branding

Death Wish Coffee has initiated legal action against Liquid Death, filing a lawsuit in California federal court aimed at halting the latter’s plan to introduce coffee beverages under allegedly infringing “Death” trademarks. The complaint argues that the companies’ branding features similar trade dress and thematic elements, both centered around the concept of death. This similarity…

Read More

Ugg vs. Costco: Trade Dress Lawsuit Advances in California Court, Highlighting Retail IP Challenges

In a recent legal development, a California federal judge has ruled against Costco Wholesale Corp., allowing a trade dress infringement lawsuit brought by Ugg’s parent company, Deckers Outdoor Corporation, to proceed. The case centers on allegations that Costco has copied Ugg’s distinctive shearling footwear designs. The court concluded that the complaint contains plausible claims that…

Read More

Federal Judge Orders New Jury to Reassess Punitive Damages in T.I. and Tiny’s Legal Battle with MGA Entertainment

In a significant development in the ongoing legal battle between MGA Entertainment and the hip hop moguls Clifford “T.I.” Harris and Tameka “Tiny” Harris, a California federal judge has decided to convene a fourth jury to deliberate on potential punitive damages regarding MGA’s alleged infringement of the trade dress associated with the pop group owned…

Read More

California Judge Imposes $652,000 Sanction on Lawyer for Misrepresentation in Trade Dress Case

In a recent decision, a California federal judge has mandated that an attorney pay $652,000 of a $1.8 million sanction against a microphone manufacturer he represented. The penalty stems from a lost trade dress infringement trial where the lawyer allegedly misrepresented stipulation terms from a previous case to bolster his legal arguments. This ruling highlights…

Read More

Estate of Former NFL Alumni CEO Files Trademark Lawsuit Against NFL and Hall of Fame Over Iconic Gold Jackets and Logo.

The estate of Victor Maitland, the late former CEO of NFL Alumni Inc., has initiated legal action against the National Football League (NFL), the Pro Football Hall of Fame, and associated entities, alleging unauthorized use of trademarks and trade dress related to the Hall of Fame’s gold jackets and shield logo. The lawsuit, filed in…

Read More

Trademark Dispute Puts Target’s Kindfull Pet Food Line Under Legal Scrutiny

Target is currently facing a trademark and trade dress infringement lawsuit concerning its “Kindfull” pet food line. The lawsuit claims that Target replicated the plaintiff’s pet food line after she applied for participation in the retailer’s “Forward Founders” program. This legal action underscores the current trend in litigation involving the pet food industry. For context,…

Read More

Vitamix Launches Legal Battle Over Trademark in Competitive Blender Market

Renowned kitchen appliance manufacturer Vitamix has initiated legal proceedings against Dynamic International, claiming trademark infringement. The lawsuit alleges that Dynamic International’s “BlenderPro” series closely resembles Vitamix’s signature blender design, posing a risk of consumer confusion. High-profile companies like Vitamix frequently employ trade dress infringement claims to safeguard market share and brand integrity. Such actions underscore…

Read More

U-Haul Sues Public Storage Over Trademark Claim to the Color Orange in Industry Dispute

In a legal confrontation that underscores the competitive nature of corporate branding, U-Haul International has initiated a trademark infringement lawsuit against its rival, Public Storage. The suit, filed by U-Haul, asserts that Public Storage has submitted misleading information to the United States Patent and Trademark Office (USPTO) to claim the exclusive right to the color…

Read More

Sheppard Mullin Wins $71.4 Million Verdict in OMG Girlz Trade Dress Infringement Case

Houston Office Managing Partner John Keville of Sheppard Mullin achieved a notable outcome in the third trial involving the Atlanta-based pop group OMG Girlz, securing a $71.4 million verdict for alleged trade dress infringement. This legal battle highlighted the importance of credibility in the courtroom, as emphasized by Keville. He led his team effectively in…

Read More

Federal Judge Advances Birkenstock’s Infringement Claims Against White Mountain

Birkenstock’s patent and trademark infringement claims against footwear competitor White Mountain International will proceed, according to a recent ruling by a federal judge in Massachusetts. Judge Patti B. Saris concluded that Birkenstock sufficiently alleged claims for design patent, trademark, and trade dress infringement regarding its two-strap sandal, big-buckle sandal, toe-loop sandal, and Boston and Buckley…

Read More

IP Litigator Grace Pan Joins Carlton Fields, Bolstering National Intellectual Property Division

Renowned intellectual property litigator, Grace Pan, is the latest addition to the impressive roster of Carlton Fields. She has joined as a shareholder in the national intellectual property division based out of New York, as announced by the firm earlier this week. Pan’s practice centers around IP litigation, patent law, trade dress, and trade secrets….

Read More