Snapchat Spectacles Trademark Battle Heads to March Trial as USPTO Fails to Secure Summary Judgment

In a recent development, a California federal magistrate judge thwarted the U.S. Patent and Trademark Office’s attempt to acquire a summary judgment victory in a lawsuit led by Snapchat’s parent company. The litigation sought to procure trademark rights for the term “Spectacles” that refers to its flagship virtual-reality product. The intellectual property disagreement will be forwarded to a bench trial scheduled for March 12 as decided by the judge.

This decision denotes another chapter in the escalating IP litigation landscape, particularly surrounding trademark rights for digital and VR technologies. The outcome of this trial may pave the way for further discussions on IP rights pertaining to product naming within the rapidly advancing tech industry.

Further details of the case and legal arguments on both sides can be reviewed at this Law360 report.